Wednesday, May 16, 2007

MySpace to Launch Video Channels

The Wall Street Journal reported today that MySpace


is launching video channels that will feature news and lifestyle video from partners including the New York Times and National Geographic. . . . The channels will include programming created for the Web and comes as MySpace, which is owned by Rupert Murdoch's media conglomerate News Corp. (NWS), is rapidly expanding its video offerings.

This is important to keep in mind as the world of social media continues to expand and as communicators seek ways to disseminate their messages to the masses. According to a recent Hitwise study indicated that MySpace is the most popular Web site in the US, commanding 4.46 percent of all visits. That's a greater market share than Yahoo's email service (4.42 percent), Yahoo's home page (4.25 percent), and Google (3.89 percent). Did you know that 100 million users live on MySpace?

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