Thursday, January 03, 2008

Improving Your Pitches: E-Mail Etiquette

Here is an article on pitching etiquette our team came across that can be a helpful guide for recognizing important aspects of pitching a story to a reporter or responding to a query through e-mail. This article, Tip of the Month: Improving Your E-mail Pitches from Top to Bottom is written by Aliza Sherman, a freelance reporter from Entrepreneur Magazine. In this article, Sherman provides tips on how to improve your chances on getting your client’s story published. The topics include:

1. Focusing Your Subject Line
2. Directly Addressing A Query
3. Creating An Interesting Client Bio
4. Avoiding Clich├ęs
5. Placing Press Releases In An E-Mail
6. Making Follow-Ups Clear And Concise
7. Attaching Files To Reporters

For more information, go to the article Tip of the Month: Improving Your E-mail Pitches from Top to Bottom.

2 comments :

Judith said...

Great post! I am encouraged when folks type about this very important topic that all too many disregard. There are a couple more considerations when it comes to Business E-mail Etiquette.

I have a site full of free E-mail Etiquette services, articles, a Blog and even a Netiquette Quiz.

Why not stop by NetManners.com and check out my article Business E-mail Etiquette Basics?

Take care ~
Judith | NetManners.com

Judith said...

Great post! I am encouraged when folks type about this very important topic that all too many disregard. There are a couple more considerations when it comes to Business E-mail Etiquette.

I have a site full of free E-mail Etiquette services, articles, a Blog and even a Netiquette Quiz.

Why not stop by NetManners.com and check out my article Business E-mail Etiquette Basics?

Take care ~
Judith | NetManners.com

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