tag:blogger.com,1999:blog-5673567.post909033139392664053..comments2023-10-07T03:21:43.613-05:00Comments on The PR Lawyer: Old Spice Campaign - Viral Success Or Failure?the pr lawyerhttp://www.blogger.com/profile/17864806215335800008noreply@blogger.comBlogger4125tag:blogger.com,1999:blog-5673567.post-88280442166003810212010-08-04T11:13:02.660-05:002010-08-04T11:13:02.660-05:00@Jeremy, Did your Mom hear about it? Maybe not, b...@Jeremy, Did your Mom hear about it? Maybe not, but I bet she may remember it from back in the day though!<br />@Katie, Thanks!<br />@Laurent, Completely agree! Thanks for your comment.Amanda W.https://www.blogger.com/profile/18415195786311500929noreply@blogger.comtag:blogger.com,1999:blog-5673567.post-69557218491713750062010-07-29T17:15:25.641-05:002010-07-29T17:15:25.641-05:00Amanda
You're right about the end being a prob...Amanda<br />You're right about the end being a problem. Social media calls for sustainable marketing rather then hyped stuff. Because let's be honest, Old Spice got hyped up so much beyond my belief. Whats new in the product? In the message? What's social in that brand? Nothing really ;-(. The hype will go down as fast as it went up and so will the sales.<br />Laurentlaurenthttp://blog.ecairn.comnoreply@blogger.comtag:blogger.com,1999:blog-5673567.post-29492071908678723152010-07-29T14:49:43.809-05:002010-07-29T14:49:43.809-05:00Amanda, Just saw this and thought of your blog pos...Amanda, Just saw this and thought of your blog post.<br /><br />Old Spice Sales Double With YouTube Campaign: http://mashable.com/2010/07/27/old-spice-sales/Kate Bernardhttps://www.blogger.com/profile/09869678689195991857noreply@blogger.comtag:blogger.com,1999:blog-5673567.post-26458308487709266212010-07-29T12:48:07.735-05:002010-07-29T12:48:07.735-05:00Well, I'm not sure everyone has heard about it...Well, I'm not sure everyone has heard about it. I'll ask my Mom tonight if she knew about the YouTube campaign.Jeremyhttps://www.blogger.com/profile/17859194486093074401noreply@blogger.com