I Second That! "Book Yourself Solid" is a Great Book for Lawyers
Tonight, I was reading Blawg's Blog by Bill Gratch and he referenced Rich Klein's blog. Rich and I both niche in legal communications. Rich recommends "Book Yourself Solid" by Michael Port. I second that. I read Michael's book last month and then had the pleasure to see him speak. He's fantastic! He should be the keynote for next year's Legal Marketing Association (LMA) Conference and for the American Bar Association's Annual Conference. Michael get's business development for service providers and delivers amazing take aways. Funny thing: I ran into Michael tonight while out to dinner with my family. Turns out, we live in the same town.
Thursday, May 10, 2007
U Wish U Nu
If you're planning an event, opening a new business, networking or socializing in Philadelphia, there's a new blog called Uwishunu that is cornering the market on social info.
According to their site, Uwishunu is "written by a diverse group of in-the-know Philadelphians," and an "online source for an insider’s look at the Philadelphia scene. Whether it’s eating, drinking, music, culture, fashion, the outdoors, shopping, design or any other Philly secret, uwishunu is the place to get the real deal from real Philadelphians." Their mission is to "enable visitors to hang like locals and locals to hang like insiders."
Created and fully moderated by the Greater Philadelphia Tourism Marketing Corporation, they are looking for Philly insiders and visitors to have a voice. So if you have something happening in Philadelphia or just have something to say about my home town, you can submit your ideas to iknow@uwishunu.com.
If you're planning an event, opening a new business, networking or socializing in Philadelphia, there's a new blog called Uwishunu that is cornering the market on social info.
According to their site, Uwishunu is "written by a diverse group of in-the-know Philadelphians," and an "online source for an insider’s look at the Philadelphia scene. Whether it’s eating, drinking, music, culture, fashion, the outdoors, shopping, design or any other Philly secret, uwishunu is the place to get the real deal from real Philadelphians." Their mission is to "enable visitors to hang like locals and locals to hang like insiders."
Created and fully moderated by the Greater Philadelphia Tourism Marketing Corporation, they are looking for Philly insiders and visitors to have a voice. So if you have something happening in Philadelphia or just have something to say about my home town, you can submit your ideas to iknow@uwishunu.com.
Wednesday, May 09, 2007
"Does Your Name Google Well"
According to Kevin J. Delaney of the Wall Street Journal, "You're a Nobody Unless Your Name Googles Well." This article tells all about how "Abigail L. Garvey Wilson Emerges From Obscurity and details the Millions of John Smiths. It's a must read for individuals and corporations alike who are trying to break through the clutter of digital media. When was the last time you Googled your company name or your own name?
According to Kevin J. Delaney of the Wall Street Journal, "You're a Nobody Unless Your Name Googles Well." This article tells all about how "Abigail L. Garvey Wilson Emerges From Obscurity and details the Millions of John Smiths. It's a must read for individuals and corporations alike who are trying to break through the clutter of digital media. When was the last time you Googled your company name or your own name?
USA Today Reporters
Whenever you pitch USA Today, be sure to check out the online profiles and stories written by each reporter or editor by going to http://www.usatoday.com/community/tags/reporter-index.aspx. It will help you formulate your pitch and make sure you know you're targeting the right person with your story or news.
Whenever you pitch USA Today, be sure to check out the online profiles and stories written by each reporter or editor by going to http://www.usatoday.com/community/tags/reporter-index.aspx. It will help you formulate your pitch and make sure you know you're targeting the right person with your story or news.
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