Friday, May 04, 2007

Searching for Your Web Mentions

As a PR firm, we're issuing news on a daily basis on behalf of our clients and since we're in the age of social and new media, it's very important to track you online coverage. Although there are many services that will do this for you and you should ALWAYS subscribe to Google Alerts, you also need to know that not every search engine has all the same information. So if you want to see where your story has been picked up, you need to search by your keywords in a myriad of search engines.

Instead of reinventing the wheel, I used the links in this article by Danny Sullivan which is posted on The article also has some great tips about how you can optimize your website.

Happy searching . . . .

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