Thursday, June 07, 2007

Daily Blog Tips Blog is a Must Read

While researching the best way to launch a blog for a client, I came across the blog "Daily Blog Tips" which is absolutely fantastic. The blog is fascinating and a must read for anyone who is an amateur (such as me) or up-and-coming blogger.

It's tough trying to keep up with the peregrine falcons when you feel like a terapin. Alas, I remember the days without email, cell phones, VCRs, Tivo, PDAs and even iPods. . . . .

Wednesday, June 06, 2007

We Hit The Five Year Mark!

Five years ago on June 12, 2002, I filed the Furia Rubel incorporation papers as my special 33rd birthday gift to me! What started out solo has evolved into my very own certified women-owned agency with a solid niche in legal communications and divisions serving the non-profit, healthcare, and professional service industries. Since then, I've presented PR educational programs in several states and have taught continuing legal education programs for hundreds of attorneys on the East Coast. Yes, I am certainly tooting my own horn.

When I started Furia Rubel, I believed I could provide efficient and effective strategic public relations solutions to clients and still have a balanced family life. I was right. According to client feedback (I always ask for feedback), corporate growth (or as my accountant would put it, the financials) and the time I get to spend having dinner and playing outside with Scott and the kids, I have definitely reached my personal goal.

I absolutely love what I do. I work with an extremely talented and dedicated pool of women who care about our clients, care about the community, and care about our company. I’m personally indebted to each and every one of my teammates, my husband, parents and clients because without them, we wouldn’t be celebrating a fifth anniversary in business. That said, if it wasn't for my mother who takes care of the kids after school and helps me put dinner on the table, I'd have just a few more grey hairs. . . . and believe me, there are already enough!

I really have to say that starting my own public relations agency was the best business decision I have ever made. The second best decision I made was to only partner with clients who value our services and understand that public relations is an investment not an expense.

My motto and one that everyone on our team must embrace is, “To think about failure is to invite failure and to think about success is to experience it.” Funny thing though, today I attended a Women's Business Forum meeting and when I answered a friend's question, "how's business?," I responded, "Great - I'm just hoping we land the three accounts in our pipeline this month." She then told me not to "hope" but to "believe" - and referred to the book, "The Secret." I guess it's time for me to read it and believe!

I look forward to ringing in our silver anniversary in twenty years but for now, savor the fifth anniversary symbol of wood which signifies strength and solidified relationships.

Thank you to everyone who has helped us to beat the five-year odds!

Tuesday, June 05, 2007

Networking Advantages for PR Grads – Follow Up to Micallef’s Post

M. Micallef, is a Brisbane, QUEENSLAND, Australia attorney with a national law firm who is in his also a student at Deakin University studying for a bachelor’s degree in public relations. He’s also a blogger and maintains “Opportunities and Information for PR Graduates.”

In a May 30, 2007 post titled Networking Advantages for PR Grads, Micallef provides students with information about how they can use blogs, podcasts and social media to network and then refers to my blog post “Online Rants Raves and Resumes: The Digital Dirt You Leave Behind.” For some reason, his link takes readers to a different post so hopefully, when you get here, you’ll find this post.

Sidebar: One thing I love about the Internet is that is has opened the global gates of communication. This morning, I sit here at home preparing for my work day. I add a post to my blog as part of a global discussion with my “mate” (used as an Aussie term meaning male friend) on the other side of the globe. In 1977, when I was a young girl, I had a pen pal in Sydney, Australia and it took us weeks to get information to one another through snail mail. I have a dear friend from Oz, Neen James, who now lives just miles away from me in dear old Doylestown. If you don’t know who she is, check out her website, http://www.neenjames.com/. She provides valuable productivity and networking information for everyone!

MySpace Continues to Grow in Leaps and Bounds

MySpace Continues to Grow in Leaps and Bounds

Joseph Menn of the Sydney Morning Herald tells us that MySpace and Photobucket struck a deal last week for $250 million. After Photobucket was banned from the most popular social media site, MySpace purchased Photobucket “which draws more than 30 million monthly visitors who view and store billions of digital photographs, videos and slideshows.”

Menn says, “Like MySpace, both Photobucket and Flektor are set up to make most of their money through advertising.” Now Fox Interactive adds these to their suite of services.

Fox Interactive president Peter Levinsohn said, "We now control the single busiest social media site, the single biggest personal media destination, and what I think is the coolest set of tools that exist today," referring to MySpace, Photobucket and Flektor respectively.

This is yet one more reason why MySpace continues to lead the pack in social media.