Tuesday, April 29, 2008

SBA Report About Women Business Owners

If your business targets women business owners in its marketing, advertising, public relations or business development efforts, then listen up. Business Development Advisors Darrene Hackler, Ellen Harpel and Heike Mayer issued a report for the Small Business Administration Office of Advocacy this month that details information and statistics about women business owners..

According to the SBA, “the report, Human Capital and Women’s Business Ownership, shows that self- employed women differ on most human capital variables compared to wage and salary-earning women. Self-employed women have more education and increased their educational attainment at a faster rate compared to other working women. The percentage of self-employed women in managerial occupations consistently exceeded the rate for other working women, and self-employed women participated in different industries than other working women. Self-employed men and women differed little in education, experience and preparedness. Important differences remain when considering occupational and industry experience.

A full copy of this report is available at: http://www.sba.gov/advo/research/rs323tot.pdf

The research summary can be found at: http://www.sba.gov/advo/research/rs323.pdf

Information about this report can be obtained by calling Chad Moutray at (202) 205- 6533 or advocacy [at] sba.gov.

To sign up for Advocacy updates via RSS feed, visit http://feeds.feedburner.com/sba/rAIO.

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